Archive for the ‘ Events ’ Category

ZEITGEIST: the general intellectual, moral, and cultural climate of an era

Zeitgeist: is there a word any more German sounding? At any rate, it’s one of those things everyone loves to ponder as the year comes to a close. I don’t know about you, but I have a hard time remembering what I was Tweeting, sharing on Facebook and searching for last week, not to mention in January! Luckily, the ever-amazing Google team has recapped the year in searches here for your pleasure. I like to think of it as the Internet’s year book. Everything from images that trended (One Direction, anyone?) to top searched movies (remember Paranormal Activity 4? Yeah, me neither) can be found in Google Zeitgeist.

The coolest feature though? In my opinion that would be the interactive map in which you can search trending topics in different areas of the world. Take a look and try it for yourself; and if you’re not motivated already, maybe the video below will inspire you to take a peek!

Share your thoughts on it with us on Facebook and on Twitter @RocketXL!

 

Facebook Introduces Mobile Page Manager

In the all-too-thin file of “Thing Facebook has Done Right Lately”, we find a quiet app launch that greatly eases the lives of community managers everywhere. Ladies and gentlemen, meet the Facebook Mobile Page Manager.

Equal parts “hooray” and “finally!”, page managers everywhere no longer have to make a dash to a PC whenever they want to moderate a comment thread, post an update, or pull up some insights on the fly. The full feature set includes:

  • Post new updates and photos
  • Get notified about new activity when it happens
  • Respond, post and comment as your page from your mobile
  • Manage all of your pages from the app
  • View your latest page insights

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The catch? It’s currently only available on iPhone, so all you android users are still relegated to your PC’s. Oh, Facebook…

Social Media and Your Health: The Good, the Bad, and the… Gross?

We’re so immersed in our social media worlds on a daily basis that it comes as no surprise that digital habits could impact our mental and physical well-being. Behold, the latest strange (and awesome) news about the intersection of social media and health:

1) Interactive Billboard Makes a Point About Domestic Abuse:

In the category of “Social Media for Good”, we find this gem from the UK: An interactive billboard in a London trainstation allows passersby to stop a man from verbally abusing a woman on a billboard. Viewers watch as a man berates a woman above them in the station, and are encouraged to go to a website where they can “swipe” the man away – who physically gets moved several hundred feet away in the terminal. While it’s an obvious oversimplification of a scary situation, the point is driven home that sometimes, a phone call is all it takes to separate a victim from his or her abuser.

2) Oversharing on Facebook as Satisfying as Sex?

You read that right – in a new study out of none other than Harvard University, 300 participants were asked to disclose opinions and other information about themselves during an fMRI scan. Researchers found that the pleasure centers in the brain were “robustly” activated, as much so as when indulging in a favorite food, getting money, or partaking in… uh, sex. Feel free to drop that little nugget into your next proposal when a client laments, “I just don’t get the appeal of Facebook…”

3) Hospital to Live Tweet Brain Surgery

And finally, under the heading of “just because you can, doesn’t mean you should”… Houston’s Memorial Hermann Northwest Hospital will be live tweeting a brain surgery this Wednesday. Set your alarm – the event starts at 8:30am EST sharp with the first incision expected around 10. The best part? Not only will they be tweeting the event, but the pictures will be up on Pinterest for all to see! This isn’t the first time the hospital has live-tweeted a surgery – their live tweet of an open-heart surgery earlier this spring was viewed an estimated 125 million times. Someone should tell them about the “Overshare” study above…

 

 

Google Drive

In their latest effort to take over the world, Google launched “Google Drive” today. It’s a service combining Google Docs and Dropbox-like file transfer. Check it out:

All users will have 5GB storage free (a direct challenge to Dropbox’s standard 2GB), and can upload almost any file type to send to another user, download onto another device, or share for collaboration.

What do you think about Google’s latest offering – is it a logical next step after mass adoption of Gmail and Google Docs? Or is it the signs of an encroaching monopoly from an internet superpower?

 

(Thanks to Tyler R. for sending over the Google Drive info!)

Project Glass: Google Tests Augmented Reality Glasses

Google made a viral splash this week by unveiling their latest technological feat: Project Glass. Intersecting augmented-reality technology with a fantastical Hollywood-esque accessory, Project Glass may be a first look at life beyond a cell phone:

The glasses are controlled by voice commands and are capable of streaming information, sending and receiving messages, and allow the wearer to take pictures and videos through a built-in camera. A much-viewed concept video demonstrates some of what Google hopes to achieve with Project Glass:

While many are quick to point out that the glasses would potentially interfere too much with daily life, early testers argue that the glasses actually help get technology out of your way. One tester reports, “If I want to take a picture I don’t have to reach into my pocket and take out my phone; I just press a button at the top of the glasses and that’s it.”

Still not sold? Many aren’t. A critique published by WIRED suggests the video above vastly overstates current available technology. The concept photo shows a small screen off to one side, which experts agree can’t deliver the experience being sold in the video.

Others question the type of technology being showcased. Google touts the glasses as “Augmented Reality”, but the video suggests the glasses rely on location or image-based notifications.

While it may take the glasses years to hit the market, one thing’s for certain: good parody videos only take a matter of hours. Enjoy:

Google Play: Creating An Integrated Device Experience Whether You Like It Or Not

Somewhere between the hubbub of SXSW and the hype of the iPad 3, Google quietly rolled out a new service aimed to streamline the way we experience content: Google Play. In a nutshell, Google Play will store all your content (games, music, movies, eBooks, etc.) online, rather than on a device. All of your content will be available, all the time, with minimal or no effort required from its users:

Introducing Google Play

On the surface, Google Play is the obvious answer to Apple’s iCloud. An advantage, however, is the availability of Google Play via a browser instead of a locally-stored program, along with the autonomy of the syncing process. “Google Play is entirely cloud-based so all your music, movies, books and apps are stored online, always available to you, and you never have to worry about losing them or moving them again,” writes Jamie Rosenberg, Google’s Director of Digital Content on the company’s official blog about Play.

This automatic syncing is likely to draw some criticism for the platform, coinciding with a time when data-usage fees are reaching an all-time high for mobile users. However, the ease-of-use, combined with the fact that Android is the fastest-growing mobile platform is likely to give Google Play a big leg up in the market. Want to give it a try? If you’re an Android mobile user, you won’t have any other choice. As of last week, the Android Market has been officially folded into Google Play, so we’ll likely hear the masses weigh in on the service soon.

For those of you looking to get even more detailed, we bring you A Q&A with the creators of Google Play:

Q: What is Google Play?
A: Google Play is a new digital content experience from Google where you can find your favorite music, movies, books, and Android apps and games. It’s your entertainment hub: you can access it from the web or from your Android device or even TV, and all your content is instantly available across all of these devices.

Q: What is your strategy with Google Play?
A: Our goal with Google Play is to bring together all your favorite content in one place that you can access across your devices. Specifically, digital content is fundamental to the mobile experience, so bringing all of this content together in one place for users makes the Android platform even more compelling. We’re also simplifying digital content for Google users – you can go to the Google Play website on your desktop and purchase and experience the latest movies, music and books. With Google Play, we’re giving you a simpler way to get your digital content.

Q: What will the experience be for users? What will happen to my existing account?
A: All content and apps in your existing account will remain in your account, but will transition to Google Play. On your device, Google Play app icon will become the Google Play store icon. You’ll see “Play Store.” For the movies, books and music apps, you’ll begin to see Play versions of these as well, such as “Play Music,” and “Play Movies.”

Q: When will I get Google Play? What markets is this available in?
A: We’ll be rolling out Google Play globally starting today. On the web, Google Play will be live today. On devices, it will take a few days for Google Play app to update to the Google Play Store app. The music, books and movies apps will also receive an update today. Around the globe, Google Play will include Android apps and games. In countries where we have already launched music, books or movies, you will see those categories available in Google Play, too.

Q: I live outside the US. When will I get the books, music or movies verticals? I only see Android apps and games?
A: We want to bring different content categories to as many countries as possible. We’ve already launched movies and books in several countries outside the U.S. and will continue to do so overtime, but we don’t have a specific timeline to share.

Q: What types of content are available in my country?

  • Paid Apps: Available in these countries
  • Movies: Available in US, UK, Canada, and Japan
  • eBooks: Available in US, UK, Canada, and Australia
  • Music: Available in US

Q: Does this mean Google Music and the Google eBookstore will cease to exist? What about my account?
A: Both Google Music and the Google eBookstore are now part of Google Play. Your music and your books, including anything you bought, are still there, available to you in Google Play and accessible through your Google account.

Q: Where did my Google eBooks books go? Will I still have access to them?
A: Your books are now part of Google Play. Your books are still there, available to you in your Google Play library and accessible through your Google account.

Q: I don’t use an Android phone, can I still use Google Play?
A: Yes. Google Play is available on any computer with a modern browser at play.google.com. On the web, you can browse and buy books, movies and music. You can read books on the Google Play web reader, listen to music on your computer or watch movies online. Your digital content is all stored in the cloud, so you can access from anywhere using your Google Account. We’ve also created ways to experience your music and books on other platforms such as the Google Books iOS app.

 

[Event Recap] AndroidTO

RocketXL Toronto checked out the AndroidTO event this past week to see what people were buzzing about around Android and to learn more about Google’s mobile operating system. This event came with two interesting streams of talks and panels. One focused on the Dev side of things, and the other focused on business and marketing for Android. We had a chance to check out both portions of the event.

On the business side, we listened to a great panel moderated by Mark Reale called “Building Business on Mobile.” Thought-leaders Adil Dhalla, Ken Seto, Andrew Peek and Salman Habib participated in the talk. Best takeaway of the day? The poignant declaration that hustle is the magic bullet when you’re building business around a mobile application.

The developers stream was an amazing learning experience. We had the chance to check out two great talks from this stream. The first, “NFC: Tapping into the Future,” presented by Andrew Carron and Greg Patience of MobiCartel got our brains buzzing around the possibilities of developing for NFC enabled mobile devices. The second, “Hacking UI with Android 3.0″ with Tony Wong and Greg Burgoon, showed some visually gorgeous UI edits and app extensions for the 3.0 tablet platform.

We also snapped some pictures at the event. Check them out below!


 

 

f8 conference notes

It’ll be streaming for the rest of the day (April 21, 2010) if you feel like watching the whole thing here:

http://apps.facebook.com/feightlive

But I’ve already watched it and have taken notes for everyone.  Lots of good stuff!

RXLdocs_F8keynote_v1 (.DOCX download)

(UPDATE) The breakout sessions are live, too. I’ll link to them in this article as they become available.